Dear Kia Owners
We at Parkway Family Kia just want to take some time to pass some appreciation to you
directly from our Chief Executors mouth. “Over the past two decades, Kia Motors America
has experienced unprecedented growth and momentum on all fronts. In addition to
delivering seven all-new or significantly redesigned vehicles last year, Kia
went on to receive more industry awards and accolades than ever before. Today,
Kia is the seventh largest brand in the U.S. by volume, and as one of the
fastest moving automakers in the industry today, our focus is to continue
concentrating on quality, strengthening our brand and elevating the ownership
experience.
With
respect to quality, Kia has proven to be one of the industry’s most improved
brands, as evidenced by a host of awards and accolades throughout the year.
Honors in 2013 included a move up Interbrand’s Top 100 Best Global Brand
list-ahead of companies like Ferrari, Starbucks, and Harley-Davidson-as well as
being named one of Interbrand’s Best Global Green Brands; Sorento and Optima
being named Kelley Blue Book’s “10 Best Under $25,000” lists in their
respective segments; and the 2014 Cadenza and Forte sedans becoming the first
Kia vehicle to win major auto enthusiast magazine comparison tests in back-to –back
issues of MotorTrend. Kia’s success
in motorsport is further testimony to the engineering, quality and reliability
of our Optima sedan, which serves as the platform for our race-winning entries
in the elite Pirelli World Challenge series.
Going
forward, Kia is marching ahead with new, more prestigious offerings for our
customers. This approach started with the upscale Optima SX-L and Sorento SX-L,
which paved the way for Kia to successfully introduce the Cadenza premium sedan
last year. And now, the upcoming arrival of the all-new K900 is a progressive
flagship sedan that will appeal to independent thinkers who confidently seek out
something distinct and welcome brands who push the boundaries, and it is the
next bold example of the challenger spirit that has benefitted the Kia brand
thus far.
Kia continues
to advance value to new levels of sophistication by bringing European-influence
design, advanced technology and outstanding quality to every segment we compete
in, from subcompact to luxury. And now, as we proudly celebrate our 20th
anniversary here in the U.S., we look forward to many more years of success for
which you-our owners-are the reason.
Thank
you, as always, for your ongoing loyalty to the Kia brand.”- Byung Mo Ahn Group Vice Chairman and Chief Executive
Officer Kia Motor America & Kia Motor Manufacturing Georgia
On behalf
of the entire Kia brand, Parkway Family Kia, wanted to share these words of gratitude
and appreciation with you, the customer. Without you, we are not able to be in
business.
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