Tuesday, March 4, 2014

2014 Kia Optima




2014 Kia Optima

                Parkway Family Kia celebrates the 2014 Kia Optima and is great success and recognition this year. The Optima made a splash at the 2013 New York International Auto Show. The vehicle was refreshed in multiple ways and the family is giving a large amount of support to the Optima line through many different incentives and additives. Just three years ago, Kia turned the automotive world on its head when Peter Schreyer- penned Optima mid-sized sedan was unveiled. Since that time, Optima has become Kia’s sales leader, selling more than 150,000 units last year and gaining worldwide acclaim for its European-inspired design and fun-to-drive performance. The 2014 Optima, built in the U.S. at Kia’s West Point, GA, facility (KMMG), arrives with updated front and rear fascias (decorative panels of a car's dashboard, or the entire dashboard assembly), retaining the vehicle’s dynamic and sporty proportions. Available in LX, EX, SX, SX Turbo and SX-Limited trims, the Optima’s new premium amenities and convenience options make Optima an impressive player in the competitive mid-sized sedan segment.
“With the latest version of the Optima, Kia continues to advance values to new levels of sophistication, offering mid-sized sedan consumers new premium amenities and convenience upgrades, as well as a refinement of the world-class design that so completely transformed our brand,” said Michael Sprague, executive vice president, marketing and communications, KMA. “The Optima is the cornerstone of Kia’s design evolution and epitomizes the brand’s goal of building highly-captivating, value positioned vehicles.”
                The Parkway Family Kia sales staff is committed to have the utmost knowledge on the Optima, because in a mid-sized segment long dominated by function over desirability, the 2014 Optima cements the model’s status as a trailblazer of combining style and substance in an affordably priced vehicle. Refining the Optima’s sculpted, high-end appearance, Kia’s Frankfurt-based design team improved the brand’s signature tabbed grille. The vehicle’s bold stance and aerodynamic shape are further accentuated by updated rear diffusers and a sweeping trunk lid. Lighting up the European- inspired design are striking front LED positioning and fog lights, along with clear, newly designed Led rear lamps which help the vehicle with its visibility on the open Houston roads.
                To complement the upgrade to aesthetics, the vehicle has been overhauled in a very large way in regards to safety. The safety features that are embodied in the vehicle could be called state of the art. The following features are standard on all Optima models, and are what makes the vehicle continue to be a hot seller. The Dual Front Advanced air bags while coupled with fitted seat belts, help detect the presence of a front seat passenger, monitors the severity of an impact, and controls airbag inflation accordingly to help reduce injuries in certain collisions. 4- Wheel disc brakes with ABS serve at the foundation of the Optima’s active safety system. It uses electronic sensors at each wheel hub to detect when wheels begin to skid. If skidding under braking is detected, ABS modulates brake force to reduce skidding which in turn allows for reduced braking distances in addition to helping you maintain control of the vehicle. The Traction Control System (TCS) can sense wheel spin during acceleration. Using a combination of engine power and brake force, power is transferred to the wheels that have the most traction offering increased control.

                The upgrades to the aesthetics and the safety are more than compelling for anyone that is in the market to purchase a vehicle. The added value and lower price point allow it to rival its higher in competition in the sedan class. If you are in need of making driving a luxury and not a chore and are located in the Greater Houston, Kingwood, Humble, or Atascosita are, come and see the sales professionals at Parkway Family Kia.  They will have all the answers and knowledge you could ask for as a customer with taste impeccable enough to consider Kia as your vehicular provider.  

No comments:

Post a Comment